I Don’t Find this Delightful or Amusing – Just Sad

by Chris Kennedy

From YouTube: Get a bike. Lock it to a post. Take a pic every day for a year.

Last year, Red Peak Branding conducted a unique urban experiment for Hudson Urban Bicycles. On January 1, 2011 we chained a fully loaded bike – bells, basket, lights and more – to a post along a busy Soho street. We took a picture of the bike everyday for 365 days, watching it slowly vanish before our eyes. The photos we took were then turned into a daily calendar. We call this project LIFECYCLE: 365 days in the life of a bike in NYC.

What would you expect?  Exactly.

It’s a sad state of affairs that we just expect this to happen in today’s society.

If society creates a ravaged bicycle, couldn’t we say that a broken bike represents society?

Society as a Broken Bike

Society as a Broken Bike – Photo by: CxOxS’

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